Analysis 4

                                                                       "Brave"

You can be amazing
You can turn a phrase into a weapon or a drug
You can be the outcast
Or be the backlash of somebody’s lack of love
Or you can start speaking up

Nothing’s gonna hurt you the way that words do
When they settle ‘neath your skin
Kept on the inside and no sunlight
Sometimes a shadow wins
But I wonder what would happen if you

Say what you wanna say
And let the words fall out
Honestly I wanna see you be brave
With what you want to say
And let the words fall out
Honestly I wanna see you be brave

I just wanna see you
I just wanna see you
I just wanna see you
I wanna see you be brave

I just wanna see you
I just wanna see you
I just wanna see you
I wanna see you be brave

Everybody’s been there,
Everybody’s been stared down by the enemy
Fallen for the fear
And done some disappearing,
Bow down to the mighty
Don’t run, just stop holding your tongue

Maybe there’s a way out of the cage where you live
Maybe one of these days you can let the light in
Show me how big your brave is

Say what you wanna say
And let the words fall out
Honestly I wanna see you be brave
With what you want to say
And let the words fall out
Honestly I wanna see you be brave

And since your history of silence
Won’t do you any good,
Did you think it would?
Let your words be anything but empty
Why don’t you tell them the truth?

Say what you wanna say
And let the words fall out
Honestly I wanna see you be brave
With what you want to say
And let the words fall out
Honestly I wanna see you be brave

I just wanna see you
I just wanna see you
I just wanna see you
I wanna see you be brave

I just wanna see you
I just wanna see you
I just wanna see you
See you be brave

I just wanna see you
I just wanna see you
I just wanna see you

I just wanna see you
I just wanna see you
I just wanna see you

Analysis 3

                                                                       "La La La"

                                                                   (feat. Sam Smith)

[2x:]
La la, la la la la la na na na na na,
La la na na, la la la la la na na na na na

Hush, don't speak
When you spit your venom, keep it shut I hate it
When you hiss and preach
About your new messiah 'cause your theories catch fire

I can't find your silver lining
I don't mean to judge
But when you read your speech, it's tiring
Enough is enough

I'm covering my ears like a kid
When your words mean nothing, I go la la la
I'm turning up the volume when you speak
'Cause if my heart can't stop it,
I find a way to block it, I go
La la, la la la la la na na na na na
La la na na, la la la la la na na na na na,
I find a way to block it, I go
La la na na, la la la la la na na na na na [2x]

If our love is running out of time
I won't count the hours, rather be a coward
When our worlds collide
I'm gonna drown you out before I lose my mind

I can't find your silver lining
I don't mean to judge
But when you read your speech, it's tiring
Enough is enough

I'm covering my ears like a kid
When your words mean nothing, I go la la la
I'm turning up the volume when you speak
'Cause if my heart can't stop it,
I find a way to block it, I go
La la, la la la la la na na na na na
La la na na, la la la la la na na na na na,
I find a way to block it, I go
La la, la la la la la na na na na na
La la na na, la la la la la na na na na na,
I find a way to block it, oh
La la, la la la la la na na na na na
La la na na, la la la la la na na na na na,
I find a way to block it, I go
La la na na, la la la la la na na na na na,
La la na na, la la la la la na na na na na,

I'm covering my ears like a kid
When your words mean nothing, I go la la la
I'm turning up the volume when you speak
'Cause if my heart can't stop it,
I find a way to block it, I go

I'm covering my ears like a kid
When your words mean nothing, I go la la la
I'm turning up the volume when you speak
'Cause if my heart can't stop it,
I find a way to block it, I go
La la, la la la la la na na na na na
La la na na, la la la la la na na na na na
La la na na, la la la la la na na na na na
La la na na, la la la la la na na na na na

Analysis 2

                               

                                                   

                                                                         "Hey Ya"

[Intro]
One, two, three, uh!

[Verse One - Andre 3000]
My baby don't mess around
Because she loves me so
And this I know for sure.
Uh, But does she really wanna
But can't stand to see me
Walk out the door.
Don't try to fight the feelin'
'Cause the thought alone is killing me right now..
Uh, thank god for mom and dad
For sticking two together
'Cause we don't know how...
UH!

[Chorus:]
Hey... ya.
Hey ya.
Hey... ya.
Hey ya.
Hey... ya.
Hey ya.
Hey... ya.
Hey ya.

[Verse Two - Andre 3000]
You think you've got it
Oh, you think you've got it
But got it just don't get it
'Til there's nothing at all
We get together
Oh, we get together
But separate's always better when there's feelings involved
If what they say is "Nothing is forever"
Then what makes, then what makes, then what makes
Then what makes, what makes, what makes love the exception
So why you, why you
Why you, why you, why you are we so in denial
When we know we're not happy here...
Y'all don't want me here you just wanna dance

[Chorus]
Hey... ya. (OH OH)
Hey ya. (OH OH)
Hey... ya. (Don't want to meet your daddy, OH OH)
Hey ya. (Just want you in my Caddy OH OH)
Hey... ya. (OH OH, don't want to meet yo' mama OH OH)
Hey ya. (Just want to make you cumma OH OH)
Hey... ya. (I'm, OH OH I'm, OH OH)
Hey ya. (I'm just being honest OH OH, I'm just being honest)

[Bridge - Andre 3000]
Hey, alright now
Alright now fellas yeah!
Now what's cooler than bein' cool?
(ICE COLD!)
I can't hear ya'
I say what's, what's cooler than bein' cool?
(ICE COLD!)
Whooo...
Alright, alright, alright, alright
Alright, alright, alright, alright
Alright, alright, alright, alright
Alright, alright,
OK now ladies (yeah!)
Now we gon' break this thing down in just a few seconds
Now don't have me to break this thing down for nothing
Now I wanna see y'all on your baddest behavior
Lend me some sugar, I am your neighbor
Uh!Here we go know...
Shake it, shake, shake it, shake it (oh oh)
Shake it, shake it, shake, shake it, shake it, shake it (oh oh)
Shake it, shake it like a Polaroid Picture, shake it, shake it
Shh you got to, shake it, shh shake it, shake it, got to shake it
(Shake it sugar) shake it like a Polaroid Picture

[Verse Three - Andre 3000 (Repeating "Shake it" in background)]
Now all Beyoncé's and Lucy Liu's
And baby dolls, get on the floor
(Get on the floor)
You know what to do.
You know what to do.
You know what to do!

[Chorus]
Hey... ya. (OH OH)
Hey ya. (OH OH)
Hey... ya. (OH OH)
Hey ya. (Uh oh, Hey ya)
Hey... ya. (OH OH)
Hey ya. (Uh, uh, OH OH)
Hey... ya. (OH OH)
Hey ya. (OH OH)

Analysis of music videos

          

                                                     

                                                       "I Will Never Let You Down"

Tell me, baby, what we're gonna do
I'll make it easy, got a lot to lose
Watch the sunlight coming through
Open the window, let it shine on you

'Cause I've been sick and working all week
And I've been doing just fine (Hey!)
You've been tired of watching me
Forgot to have a good time, boy (Hey!)
You can't take it all these faces
Never keeping it real
I know exactly how you feel

When you say you've had enough
And you might just give it up
Oh, oh
I will never let you down
When you're feeling low on love
I'll be what you dreaming of
Oh, oh
I will never let you down

(Hey!)
Oh, oh
I will never let you down
(Hey!)
Oh, oh
I will never let you down

There's a million ways to go
Don't be embarrassed if you lose control
On the rooftop, now you know
Your body's frozen and you lost your soul

'Cause I've been sick and working all week
And I've been doing just fine (Hey!)
You've been tired of watching me
Forgot to have a good time, boy (Hey!)
You can't take it all these faces
Never keeping it real
I know exactly how you feel

When you say you've had enough
And you might just give it up
Oh, oh
I will never let you down
When you're feeling low on love
I'll be what you dreaming of
Oh, oh
I will never let you down

(Hey!)
Oh, oh
I will never let you down
(Hey!)
Oh, oh
I will never let you down

Let me take you where you never go
Have a little fun, it's the only way we know
Let me show you what you never see
You know how to love only when you're holding me

When you say you've had enough
And you might just give it up
Oh, oh
I will never let you down
When you're feeling low on love
I'll be what you dreaming of
Oh, oh
I will never let you down

When you say you've had enough
And you might just give it up
Oh, oh
I will never let you down
When you're feeling alone in love
I'll be what you dreaming of
I will never let you down

Music Video Questionnaire

Codes and conventions

Music Video History

History of music videos

Music videos can also be known as "promos" due to the way they are used as promotional devices. Sometimes, music videos are termed short-form music videos to distinguish them from full length films pertaining to music. For example, in the 1940's, Walt Disney released Fantasia which is an animated film based around pieces of famous classical music. This is an example of a full length film promoting the music. http://youtu.be/mHTnJNGvQcA

Modern era; key innovation in the development of the music videos include video recording, editing processes, visual effects, high quality colour video tape recorders and portable video cameras. 

In the 1980's music artists began to use more sophisticated effects in their videos and added a storyline to the music video. For example, Michael JacksonsThriller revolutionised the consept of the short film and took the music video format to another level. http://youtu.be/sOnqjkJTMaA